B Corp is a label that recognizes companies committed to their positive impact on society and the environment , while remaining profitable. Awarded by the B Lab organization, it is based on a rigorous evaluation.
To obtain it, a company must complete its BIA - Business Impact Assessment - covering 220 questions around five pillars, then validate a score of at least 80 points following an audit.
Impact Business Models, or IBMs , are strategies specifically designed to generate tangible benefits for one or more of the company's stakeholders. Three IBMs played a key role in achieving the label:
We became a mission-driven company in April 2022;
We work to preserve resources through the use of recycled materials or materials from sustainable sources;
We reduce toxins through various certifications, including GOTS for organic cotton.
This is much more than a label: it is a recognition of our commitment to more responsible fashion, which does not aim to make us the best company in the world, but a better company for the world.