Utilisation des « cookies »

DOES BALZAC PARIS USE COOKIES, TAGS AND TRACKERS?

Information relating to browsing on the site may be recorded in "Cookies" files placed on your device, subject to the choices you have expressed regarding Cookies and which you can modify at any time.

1. WHAT IS A COOKIE?

The term cookie encompasses several technologies that allow for navigation tracking or behavioral analysis of the Internet user. These technologies are numerous and constantly evolving. These include cookies, tags, pixels, and JavaScript code.

A cookie is a small file that allows you to remember the terminal used by the Internet user.

There are two types of cookies:

• first-party cookies, placed by Balzac Paris for the purposes of browsing and operating the site;
• Third-party cookies placed by third-party partner companies in order to identify the customer's interests and send personalized offers or allow the Customer to share content on social networks. These third-party cookies are directly managed by the companies that publish them and which must also comply with data protection regulations.

2. FOR WHAT REASONS ARE COOKIES, TAGS AND TRACKERS USED?

The Cookies that Balzac Paris uses allow:

- to establish statistics and volumes of attendance and use of the various elements making up our services. To this end, we use audience measurement cookies on the site and in our newsletters.

- to adapt the presentation of our Site according to the terminal used and the affinities of each Client;

- to store information relating to a form that you have completed on our Site (registration or access to your account, subscribed service, contents of an order basket, etc.);

- to allow you to access reserved and personal areas of our Site, such as your account, using identifiers;

- to implement security measures, for example when you are asked to log in to your account again after a certain period of time;

- share information with advertisers on other websites to offer you relevant advertisements that match your interests. For this purpose, we use advertising cookies.

- share information on social networks. For this purpose, we use cookies to allow sharing on these networks.

3. WHICH COOKIES ARE EXEMPT FROM CONSENT USED BY BALZAC?

Balzac Paris uses the following technical cookies which are exempt from consent under the regulations:

4. HOW TO CONFIGURE THE DEPOSIT OF COOKIES, TAGS AND TRACKERS?

In accordance with Directive 2002/58/EC of July 12, 2002, Balzac Paris collects your prior consent to the placement of advertising, audience measurement, personalization and sharing cookies on social networks.

You can choose at any time to express and modify your wishes regarding cookies, by the means described below.

4.1. Configuring your navigation software

You can configure your browser software so that cookies are stored on your device or, on the contrary, so that they are rejected, either systematically or according to their issuer. You can also configure your browser software so that the acceptance or rejection of cookies is offered to you occasionally, before a cookie is likely to be stored on your device.

How to exercise your choices, depending on the browser you use?

Each browser has a different configuration for managing cookies and your choices. It is described in your browser's help menu, which will tell you how to change your cookie preferences.

For Internet Explorer™: http://windows.microsoft.com/fr-FR/windows-vista/Block-or-allow-cookies ,

For Safari™: http://docs.info.apple.com/article.html?path=Safari/3.0/fr/9277.html ,

For Chrome™: http://support.google.com/chrome/bin/answer.py?hl=fr&hlrm=en&answer=95647 ,

For Firefox™: http://support.mozilla.org/fr/kb/Activer%20et%20d%C3%A9sactiver%20les%20cookies ,

For Opera™: http://help.opera.com/Windows/10.20/fr/cookies.html

4.2. Cookie settings with a tool offered by Balzac Paris

In order to comply with regulations, Balzac Paris uses a tool allowing the Internet user to configure the storage of cookies when connecting to the site. www.BalzacParis.fr

To access the list of cookies stored and configure their storage, click here.

4.3. Opt-out list to manage the deposit of cookies

You also have the option to oppose the deposit of cookies by accessing the website http://www.youronlinechoices.com/fr/controler-ses-cookies/ .

4.4. Third Party Publisher Links

Balzac Paris uses cookies, the user can consult the data protection policy to configure cookies:

• Facebook: Data Use Policy
• Pinterest: Data Use Policy
• Instagram: Data Usage Policy
• Snapchat: Data Usage Policy
• Pinterest: data usage policy
• Shopify: data usage policy

Balzac Paris uses advertising cookies. The user can consult the data protection policy to configure cookies:

• Google Ads: Google advertising solutions settings

Balzac Paris uses the Google Analytics audience measurement cookie which can be configured at the following address: ttps://tools.google.com/dlpage/gaoptout?hl=fr.