At Balzac Paris, we believe that pollution in fashion is not inevitable. Since our very beginnings we have tried to juggle between your desires and respect for the planet by strengthening our TPR (Always More Responsible) approach. Every month, the team puts its heart to work to answer this question: how can we do better? Fortunately, we are not the only ones to have become aware of the environmental challenges of our sector and of the need to always go further. Around us, many brands are also advancing on the same voice and we are delighted. It is together that our actions will have an impact!

How do we act on our scale?

— PROMOTING LESS POLLUTING CROPS —

In recent months, cotton from organic farming has taken a large place in our collections. For example, it represents 67% of the cotton used in June. Less polluting, this culture does not use chemicals or GMOs. Cherry on the cake ? It reduces greenhouse gas emissions and water consumption.

— USE PROCESSES LESS HARMFUL FOR THE PLANET —

Every month, we take another step towards more natural processes. Vegetable tanning is increasingly present in our leather goods, Tencel® has already replaced conventional viscose and our jeans will soon be laser washed.

— USE WHAT ALREADY EXISTS BEFORE CONSUMING NEW MATERIALS —

Respecting the planet also means using what already exists before producing more. At Balzac Paris, we use more and more recycled materials and reuse our leftover fabric stocks.

— CHALLENGE ANIMAL LEATHER —

Many of you have asked us to no longer use animal leather. Over the months, the team plays sorcerer's apprentice to offer you vegan accessories and use new vegetable materials. The latest? The piñatex.

— FAVORING ECO-RESPONSIBLE LOGISTICS —

We joined the freight 21 approach in May 2019, an organization created in the continuity of COP 21 whose objective is to reduce GHG emissions in France. We are committed for 3 years to put concrete actions in place to limit our carbon impact: by favoring the use of less polluting means of transport between our partner workshops and our warehouse, by studying the possibility of making our deliveries by bicycle or in electric vehicles in Paris. Since always more... transport is only one axis of GHG reductions, we are also committed to significantly reducing the use of single-use packaging by favoring recycled, recyclable and reusable solutions.

— ADVISE YOU IN THE MAINTENANCE OF YOUR CLOTHES —

40% of the environmental impact of a garment is related to the use you make of it. It therefore seems obvious to us to accompany you after the purchase of a product, in particular by offering you a natural detergent or a washing bag, and by inviting you to touch-up workshops.

— DON'T FORGET THE LITTLE DAILY GESTURES IN THE OFFICE —

At Balzac Paris, we called on the company “Les Joyeux Recycleurs” to be able to sort all our daily waste.

Do you have any other TPR ideas to whisper to us?

WRITE TO US : balzac-et-vous@balzac-paris.fr !